The majority of lawyers plan to increase their marketing efforts in 2012, according to a new legal marketing survey released by Avvo and LexBlog. The 2012 Legal Marketing Survey Report also discusses how lawyers plan to spend their marketing dollars. ...Read More »
The mergers & acquisitions magazine Acquisition International has awarded Harter Secrest & Emery LLP with its M&A Award for USA Leading Dealmaker in the Platinum Equity/ISS business category. The deal that won the award was the sale of Eastman ...Read More »
Struggling to get meetings with prospective clients? First off, stop cold calling them, said Larry Bodine, a legal marketing advisor with Lawyers.com. “It’s uncomfortable for you and for the person receiving the call,” he said. Discounted introductory rates also are ...
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Businesses need to stay creative in the global economy to continue to grow and survive. To get some ideas on how to do that, hundreds of local business people turned out Wednesday for the 2012 “Eyes on the Future” event, ...Read More »
Genesee Cream Ale is returning to its roots with the original packaging that once made it famous. The beer, according to Janine Schoos, brand manager for the Genesee Family of Beers, was an overnight success among beer drinkers thirsty for ...Read More »
You’ve seen them everywhere. Funny square boxes with squiggles in black and white. They are QR, or “Quick Response,” codes, one of the tools that marketers use in the new field of mobile marketing. Where Web advertising was once the ...Read More »